Privacy Policy
Last Updated: April 27, 2026
This Privacy Policy explains how WAFLOW CRM LLC (“Company,” “WaFlow,” “we,” “us,” or “our”) collects, uses, stores, shares, and protects personal information when you access or use our website, platform, software, CRM tools, automation systems, AI features, APIs, integrations, and related services.
By using our website or Services, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following categories of information:
Account Information
- Name
- Email address
- Phone number
- Company name
- Billing details
- Login credentials
- Subscription information
Client Data
Data uploaded, submitted, transmitted, or processed through the Services, including:
- Contacts
- Customer records
- Messages
- Conversations
- Files
- Notes
- Automations
- Tags
- CRM activity
- Prompts or inputs submitted to AI features
Payment Information
Payments may be processed by third-party payment providers. We do not store full credit card numbers unless expressly stated. Payment providers may collect billing information, card details, transaction records, and fraud-prevention data.
Usage Data
We may collect technical and usage information, including:
- IP address
- Browser type
- Device information
- Operating system
- Pages visited
- Features used
- Log data
- API activity
- Date and time of access
- Error reports
Cookies and Tracking Technologies
We may use cookies, pixels, analytics tools, and similar technologies to operate the website, improve performance, remember preferences, measure usage, and support marketing activities.
2. How We Use Information
We may use collected information to:
- Provide, operate, and maintain the Services.
- Create and manage user accounts.
- Process payments and subscriptions.
- Provide customer support.
- Improve the platform and user experience.
- Monitor security and prevent fraud.
- Develop new features and services.
- Send service notices, billing alerts, and administrative messages.
- Analyze platform performance.
- Comply with legal obligations.
- Enforce our Terms of Use.
3. AI Features
WaFlow may offer artificial intelligence features, including automated replies, AI assistants, content generation, workflow suggestions, and related tools.
Data submitted to AI features may be processed by third-party AI providers or infrastructure providers.
AI-generated outputs may be inaccurate, incomplete, or inappropriate. You are responsible for reviewing and validating any AI-generated content before using it.
We do not guarantee that AI outputs will be accurate, compliant, or suitable for your specific purpose.
4. Third-Party Integrations
The Services may connect with third-party platforms, including but not limited to:
- Meta
- TikTok
- Stripe
- OpenAI
- Other messaging, payment, analytics, hosting, and automation providers
When you connect third-party services, we may exchange data with those providers as necessary to operate the Services.
Your use of third-party platforms is governed by their own terms and privacy policies. We are not responsible for their privacy practices, security, availability, or data processing.
5. How We Share Information
We may share information with:
- Hosting providers
- Payment processors
- CRM and automation providers
- AI service providers
- Analytics providers
- Customer support tools
- Legal, tax, or compliance advisors
- Government authorities when required by law
- Business successors in case of merger, acquisition, restructuring, or sale
We do not sell personal information in the traditional sense. However, some analytics or advertising technologies may be considered “sharing” or “sale” under certain privacy laws.
6. Data Storage and International Transfers
Your information may be stored and processed in the United States or other jurisdictions where we or our service providers operate.
By using the Services, you understand that your information may be transferred to countries that may have different data protection laws than your country of residence.
7. Data Security
We implement reasonable administrative, technical, and organizational measures designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.
8. Data Retention
We retain personal information and Client Data for as long as necessary to:
- Provide the Services.
- Maintain user accounts.
- Comply with legal obligations.
- Resolve disputes.
- Enforce agreements.
- Maintain business records.
After account termination, we may delete or anonymize data, unless retention is required by law or legitimate business purposes.
9. Your Rights
Depending on your location, you may have rights regarding your personal information, including the right to:
- Access your data.
- Correct inaccurate data.
- Delete personal information.
- Object to certain processing.
- Restrict processing.
- Request data portability.
- Withdraw consent.
- Opt out of certain marketing communications.
To exercise these rights, contact us using the contact details below.
10. Marketing Communications
We may send promotional emails or messages if permitted by law.
You may opt out of marketing communications at any time by following the unsubscribe instructions or contacting us directly.
We may still send transactional or administrative messages related to your account or Services.
11. Children’s Privacy
The Services are not intended for children under the age of 13, or the minimum age required by applicable law.
We do not knowingly collect personal information from children.
12. Client Responsibility
Clients are responsible for ensuring that they have the legal right to upload, process, store, and use personal data through the Services.
Clients must obtain all required consents from their own customers, leads, contacts, employees, or users before using WaFlow to communicate with them or process their data.
13. Compliance With Messaging Laws
Clients are responsible for complying with all applicable laws and platform policies regarding electronic communications, marketing messages, consent, opt-outs, spam, and data protection.
This includes, where applicable:
- WhatsApp Business policies.
- Meta policies.
- CAN-SPAM Act.
- TCPA.
- GDPR.
- CCPA/CPRA.
- Other local privacy and electronic communication laws.
14. California Privacy Notice
If you are a California resident, you may have additional rights under the California Consumer Privacy Act and California Privacy Rights Act, including the right to know, delete, correct, and opt out of certain sharing of personal information.
We do not knowingly sell personal information of users under 16 years of age.
15. European Users
If you are located in the European Economic Area, United Kingdom, or Switzerland, you may have rights under applicable data protection laws.
Where applicable, WAFLOW CRM LLC may act as either:
- A data controller for account, billing, website, and business relationship data.
- A data processor for Client Data processed through the Services on behalf of the Client.
The Client is responsible for determining the lawful basis for processing Client Data.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
If we make material changes, we may notify users by posting the updated policy on our website or through other reasonable means.
Continued use of the Services after changes become effective constitutes acceptance of the updated Privacy Policy.
17. Contact Information
For questions about this Privacy Policy or your personal information, contact:
WAFLOW CRM LLC
Email: info@waflow.es
Website: www.waflow.es
Address: 3717 Santa Rosa Ave, Las Cruces, NM 88012-7449 US